The Chanel suit and its various iterations are a running theme in the collection and one that also allows room for “diversity in body type and energy”, as Stewart eloquently puts it. This analogy also alludes to the new collection which is a stroll through the world of CHANEL.īows, boas, rhinestone boots, jersey worked like scales, white jacket with sequins, deconstructed prints, pastel tweeds gold dress in velvet panne, side slit black dress, flowing over the body in lace, like a flower, or in light chiffon: the mood is fun, flirty and fabulously true to the essence of Coco Chanel.
“I think it’s important to burn down your very best yesterday, every day, so you can start again,” says the actor in the video directed by Dutch-American fashion photographer duo, Inez & Vinoodh. Each representative of Coco Chanel’s work as well as the current mood at CHANEL. The film features six looks imagined by Virginie Viard which include a long sequinned white lace dress, a long dress in black or gold lamé, a black crêpe dress embellished with feathers, and a white tweed jacket. The vibe is recreated both in the film with Stewart’s costumes as well as could be seen on the runway for the CHANEL Spring-Summer 2023 Ready-to-Wear collection. Coco Chanel herself designed the costumes for the film where she created a dishevelled boyish look as well as some iconic evening looks. With Chanel, everything is interconnected and heavily referenced, and this connection is no different. The film showcases Stewart exiting a Paris cinema after watching 1961 classic “Last Year at Marienbad”. The campaign for the collection comes in form of a short film starring the Oscar-nominated actress.
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